Iris Van Herpen is a Dutch designer who focuses on the manipulation of shape through movement. The Hypnosis show from Paris Fashion Week features a collection of hypnotic, 3D printed garments that emerge from a kinetic sculpture titled ‘Omniverse’ which represents the ongoing expansion and contraction of the universe. The poster design features a sliced image, mimicking the distorted movement of Van Hepren’s designs. When put into motion, the poster includes overlapping footage, creating hypnotic visuals partnered with the rotation and contraction of the central, geometric form to create a dynamic, mesmerizing design, advertising the Hypnosis show.